Published On Apr 1, 2024
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This week, Graham Farrar, co-founder, president and chief cannabis officer of Glass House, joins the Cannabis Equipment News podcast to discuss how he is growing a lot of weed — but selling it faster than he can grow it.
Jump around:
- Creating Glass House. (7:15)
- Hard lessons of survival and self-confidence. (9:24)
- Managing a massive cultivation. (11:06)
- Maintaining quality at scale. (12:06)
- The tools and automation used at Glass House. (14:00)
- Skepticism over automation. (16:19)
- Hunting for a new greenhouse. (18:34)
- The state of cannabis in California. (21:00)
- What broke the California market? (22:37)
- Problems with the illicit market. (24:50)
- Two regulatory changes that could solve 80% of California's problems. (25:56)
- Getting into the dispensary side of the business. (28:00)
- Federal legalization predictions. (34:34)
- The implications of interstate commerce. (36:34)
- Future company growth as the market matures. (39:09)
Please make sure to like, subscribe and share the podcast. You could also help us out by giving the podcast a positive review. Finally, to email the podcast or suggest a potential guest, you can reach David Mantey at [email protected].