Sales Training in 2024: What You Need to Know to Deliver Results
BrooksGroup BrooksGroup
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 Published On Jan 17, 2024

As a sales enablement leader, you know that training and coaching are essential for sales teams to reach revenue goals. But with so many different approaches and changing buyer behaviors, building a successful program can be difficult.

In this webinar, our CEO & President Spencer Wixom joins Joe Bigler, North America Director of Customer Care at Hitachi Energy, to share strategies to deliver an effective and engaging sales training program with a measurable impact.

During this webinar, you’ll learn how to:

• Accurately assess your sales team to identify skills gaps.
• Build training programs that equip sellers with the skills they need to engage today’s buyers.
• Leverage a sales process that aligns the organization with a common language.
• Drive utilization in your sales enablement platform.
• Incorporate sales coaching more effectively to reinforce training.

Does your sales process guide your sales team effectively through the sales cycle?

In this guide, you'll learn everything you need to know about leveraging a sales process to improve sales performance and win rates: https://brooksgroup.com/sales-resourc...

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