Rob Palmer shares his background in the lawn care industry. He started his own business in 2001 named Weed Pro, which was rebranded as Lawn Squad in 2023. He discusses the acquisition of Lawn Squad by Authority Brands.

Rob talks about their first franchisees and their backgrounds and the revenue streams and services offered by Lawn Squad. He discusses the franchise owner's team and equipment requirements, and the training and launch process.

He shares the profile of an ideal candidate for a Lawn Squad franchise, and the number of territories open and onboarding.

He concludes by discussing the cost of entry for a Lawn Squad franchise.

Chapters
00:00
Background in the lawn care industry
06:17
Acquisition by Authority Brands and rebranding as Lawn Squad
12:18
First franchisees and their backgrounds
20:54
Team and equipment requirements
23:18
Training and launch process
26:25
Ideal candidate for a Lawn Squad franchise
27:51
Number of territories open and onboarding
28:49
Cost of entry for a Lawn Squad franchise