When Jon DeLange agreed to come on the Nonstop Nonprofit podcast, we planned a conversational angle to keep the discussion from spinning out—if you know podcasters, you know staying on topic can be tough!


Jon’s topic was "12 Rules for Fundraising: an antidote to tactical overwhelm during the EOY fundraising season”. As a longtime fundraising consultant and Summit Ministries’ Direct Mail and Digital Fundraising Manager (not to mention one of 2023’s top 25 Fundraising Experts in America), Jon relies on these rules to help fundraisers stay the course when it all gets to be Too Much.


So is it “12 Rules” or “One Weird Secret”? As we dug into Jon’s guidelines, we discovered that everything he shared with us pointed back to an illuminating, universal truth.


And that’s as close as we get to clickbait, friends. Listen in to discover what Jon and I uncovered.