Published On Nov 15, 2022
0:00 Intro
01:25 B2B Influencer Marketing
05:04 Diving into the revenue stream of brand ambassadorship
07:37 Managing multi-channel marketing as an influencer
11:38 The future of content monetization of LinkedIn
16:50 About Testlify
20:17 Outro
B2B Influencer Marketing is one of the hottest trends that has recently emerged in the marketing scene. From brand awareness, ambassadorship, to creator monetization, the win-win symbiotic relationship that this movement has opened for companies and content creators is insurmountable.
On today’s episode of Startups On Demand, I am joined by Pratik Thakker, Co-Founder and COO of Testlify, a talent assessment platform that helps companies hire the best candidate quickly and easily in an automatic way.
Today, we share our thoughts on B2B influencer marketing, efficiently managing multi-channel distribution, the future of content creators on LinkedIn, and the solutions that Testlify is providing to disrupt the pain points of outsourcing.
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