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Sam Raimi is an American director and screenwriter. He is known for creating the Spider-Man trilogy (2002–2007) and The Evil Dead franchise (1981-present).

1. People are interested in the stories of people.

2. Sometimes, the audience can create something scarier in their mind than what you could’ve shown them, and sometimes you can show them something much scarier than what they could have ever imagined.

3. Know the rules of your genre.

4. Try not to take a step back from reality when dealing with an unrealistic concept for a movie. Keep it as real as possible.

5. Write and direct low-budget short films every week and see how an audience will respond to it.

6. Create sympathetic villains.

7. Delve into the unknown, delve into what scares you.

8. To make it scary, don’t exaggerate. Base it around a set of circumstances that could really happen.

9. Take on a big challenge even when you don’t think you’re ready.

10. Give your character tough choices to make.


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